Small businesses are being given the chance to boost their social marketing skills at a workshop on Wednesday March 23.

Maroondah Councillor Alex Makin said Web Works for Small Business would be valuable for any business owner wanting to get ahead of the competition.

“Online marketing has become such a vital tool in business promotion and networking. There is a whole world of opportunity out there, but the key is knowing how to make your website work for you,” Cr Makin said.

“This workshop has been developed especially for owners of small business.  It can help business owners develop practical skills in web marketing which can be immediately applied to their businesses activities,” Cr Makin said.

“Some of the topics of discussion include how to attract and retain customers through website marketing, using the Internet to identify competitors, reducing the costs of marketing and creating regional or national networks,” Cr Makin said.

Following completion of the workshop attendees will have access to future mentoring opportunities and resources.

Web Works for Small Business is on from 9.30am to 12.30pm on Wednesday March 23 2011 at Council Offices, Braeside Avenue, Ringwood. The event is free, but a $20 surcharge is required to secure your place, and will be refunded post attendance.

The workshop is proudly supported by Maroondah City Council, Chisholm, SBMS, Business Enterprise Centres Victoria and AusIndustry, an Australian Government Initiative.

To reserve your place at the Web Works for Small Business workshop contact the Business Enterprise Centre on 9238 8550 or email heather.whelan@chisholm.edu.au